- Identity, Packaging
Awesome Source is a rebellious non-alchoholic gin beverage company, existing on the shelves of Blackhearts & Sparrows amongst other Melbourne bottle shops. Frances Schnaider created A.S as she wanted people to feel empowered by their decision to choose non-alc. We were asked to give the brand’s packaging a face-lift, whilst maintaining certain pre-existing elements of the ID.
Updating pre-exisiting brand Identity
Design Systems
Packaging Design
Social Media Kit
Strategy & Creative Direction by Mirte Van Der Lugt
Photography by Jana Longhorst